Philadelphia Association of Black Journalists

YOU'RE INVITED

Making News in Philadelphia:
Media Access Workshop

Date: May 18, 2002, 8 a.m. to 2:30 p.m.
Registration starts promptly at 8 a.m. Workshop, 9 a.m.

Purpose: To offer tips and other guidance to community organizations, nonprofits, business people, public relations specialists and college students on ways to get their events covered.

Location: Inquirer/Daily News Building, Broad and Callowhill Streets.
Free parking in the company parking lot in the rear of the building, entrance on Callowhill Street.

Cost: Event is free. A continental breakfast and lunch will be served.

Facilitators: Journalists from television, radio and newspapers will be on hand to discuss how news decisions are made, how to pitch a story and what their news outlets consider to be newsworthy.

What you should bring: A story idea or news of an upcoming event that you would like to have covered. You will work in a small group with journalists who will assist you in fine-tuning your story idea and writing a press release. The journalists will offer tips on how to sell your idea to time-strapped reporters and editors.

Who should you contact: Please RSVP by Monday, May 13, 2002 to PABJ President Sherry Howard at 215-854-4695, email: showard@phillynews.com.

What should you expect: PABJ believes in offering services to the community. We've sponsored several great workshops in the past. Take a peek at what was available at our Media Access Workshop in 1999 and our Racial Disparities in Health Coverage forum in 2000.

Sponsors: The Philadelphia Association of Black Journalists and the Philadelphia Public Relations Society